Baldwins’ partners named amongst world’s leading trademark professionals

Tuesday 3rd February 2015

Baldwins Intellectual Property partners Sue Ironside and Penny Catley have been ranked in the World Trademark Review 1000 2015 – The World’s Leading Trademark Professionals.

Published in January 2015, the WTR 1000 guide serves as the definitive tool to locating the best trademark practitioners around the world. Individual practitioners and law firms are able to qualify for inclusion in the WTR 1000 on receiving sufficient positive feedback from market sources.

Baldwins Intellectual Property is delighted to have received a silver ranking in the New Zealand ‘firms’ category and to be acknowledged for fielding a large team of “knowledgeable, proficient and highly specialised” trademark practitioners.

Partner and Chair Sue Ironside was “highly rated” in this year’s edition receiving an individual silver ranking for her “good knowledge of trademarks and brands” and for “providing the firm with its firepower”.  Sue has been a partner in Baldwins’ Auckland office since 2000.  Working primarily in the area of trademarks, Sue’s expertise includes managing IP portfolios, preparation of related agreements as well as providing commercial and strategic advice on trademark oppositions in New Zealand and internationally.

Baldwins’ partner Penny Catley also received an individual silver ranking in this year’s edition. Commended for her “proactive and knowledgeable” approach, Penny is noted for her “skill in negotiating brand franchising and licensing agreements”, and is said to “inspire a lot of confidence when she’s on your side”. Penny has been a partner in Baldwins’ Wellington office since 2003. Her expertise includes trademark and brand protection issues and commercial agreements including franchising, licencing and sale & purchase.
Baldwins is delighted to once again receive independent commendations from World Trademark Review’s annual WTR 1000publication and to have the firm’s trademark representatives ranked among the world’s best for 2015.  

The WTR 1000 is published in January 2015; the website containing all the rankings in each jurisdiction can be viewed here. 


Rosemary Wallis was also commended in this year’s World Trademark Review 1000 2015. Rosemary was a partner in Baldwins’ Auckland office between 2002 and 2014. While Rosemary has recently retired from the partnership to pursue a career as a barrister sole, she continues to work with the firm.

Need more information?

Contact a member of our team:

Contact us

Email newsletter

Sign up to our monthly newsletter