Emma Senior

Emma Senior

Marketing Executive | Auckland

Emma is responsible for the management and implementation of Baldwins’ marketing activities.

In her role as Marketing & Communications Executive, Emma works closely with the general manager, management team and professional staff to manage and implement marketing activities across Baldwins’ three offices.

She is the best point of contact for enquiries relating to Baldwins’ involvement in events, conferences, media, advertising and sponsorships.

Emma joined Baldwins in 2012, completing an internship with the firm before progressing to her current marketing role. She has a keen interest in intellectual property and is a registered trans-Tasman patent attorney.

F: +64 9 373 2123
Email: emma.senior@baldwins.com


  • AYP - Auckland Young Professionals - Member
  • NZIPA - New Zealand Institute of Patent Attorneys - Fellow


  • Registered Patent Attorney (Australia and New Zealand)
  • 2013 MBioEnt (Hons), University of Auckland
  • 2011 BSc. (Biological Sciences), University of Auckland

Publications & Citations


"Investing in intellectual property: Early-stage investors' attitudes towards intellectual property assets", Emma L. Senior, Thesis submitted for the Degree of Masters of BioScience Enterprise at the University of Auckland (2013)

Articles by Emma Senior