Paul Johns

"Dispute resolution head Paul Johns specialises at nipping potential infringements in the bud; his holistic understanding of intellectual property also takes in consumer and advertising laws.” – IAM Patent 1000 2017

Paul Johns

Head of Dispute Resolution | Auckland
Baldwins Law Limited

Paul leads Baldwins’ Dispute Resolution team, assisting clients to effectively handle contentious intellectual property issues.

Paul advises clients on actual or potential legal disputes, including in relation to registered intellectual property rights, copyright, and consumer and marketing law. He helps his clients to develop and implement appropriate strategies to effectively manage and resolve disputes, whether by negotiation, litigation or other dispute resolution methods.

Paul appears on behalf of his clients in the Courts and in intellectual property office hearings. Though based in our Auckland office, Paul travels regularly to work with clients in Wellington and Christchurch.

Paul has more than 18 years’ experience in intellectual property disputes, including five years at a leading general commercial firm in New Zealand and at a major international firm based in London.

Paul enjoys meeting a diverse variety of people, whether through his work across various industries, over a nice meal with a glass of beer or wine, or when he finds the time to indulge in his passion for travel.

F: +64 9 373 2123


  • Appearing as counsel in courts and tribunals
  • Enforcement of trade marks, patents, registered designs and copyright
  • Consumer law, Fair Trading Act and passing off
  • Licensing and other contractual disputes
  • Border protection and anti-counterfeiting measures
  • Oppositions, revocations, invalidity actions for trade marks and patents
  • Domain name disputes
  • Social media and e-commerce complaints


  • NZIPA - New Zealand Institute of Patent Attorneys – Associate Member
  • IBA – International Bar Association – Member
  • IPSANZ – Intellectual Property Society of Australia and New Zealand - Member
  • NZLS – New Zealand Law Society - Member


  • Barrister and Solicitor of the High Court of
    New Zealand
  • Solicitor of the Supreme Court of New South Wales
  • Solicitor of the Supreme Court of England and Wales
  • 2000 Bachelor of Laws (Hons), University of Otago
  • 2000 Bachelor of Science, University of Otago

Awards & Recognition

Award #1

IAM Patent 1000, 2018
IAM Patent 1000, 2017
IAM Patent 1000, 2016

Best Lawyers™

Best Lawyers™ in New Zealand 2021, Intellectual Property

Publications & Citations


  • LexisNexis Practical Guidance – NZ Intellectual Property (co-author)

Notable Cases

  • Hoyle v Hoyle [2016] NZHC 3120; [2017] NZCA 516; [2017] NZHC 1922
  • Red Bull New Zealand Ltd v Drink Red Ltd [2016] NZHC 531
  • Diver v Loktronic Industries Ltd [2012] NZCA 131; [2012] 2 NZLR 388; (2012) 10 NZBLC 99-707
  • Luxottica Retail New Zealand Limited v Specsavers New Zealand Limited HC Auckland CIV 2010-404-5439 [2011] NZHC 596

Articles by Paul Johns