Registered designs searching

Guide your investment into productive development areas and monitor competitor activity.

Searching is an important tool for identifying barriers to entry, and for assessing whether the costs of applying for registered design protection are merited. Our tailored searching services provide increased confidence at a cost that is acceptable.

Novelty searching


This is used whether a particular design is new and likely to be sufficiently different from earlier developments, that regular design protection is available and what the likely scope of protection will be.

Freedom to operate


The fact that a design may be new and it does not mean you are necessarily free to commercialise.

Our experienced searchers can help navigate through these minefields, providing analysis that is clear and cost effective.

Watching services


Watching services can provide intelligence on competitor new product developments. Design applications are published and may disclose new products before they appear on the market. Early identification of these can provide more time to adapt and compete, not allowing the competitor to springboard ahead.

Watching is also an important follow-on from freedom to operate searching, tracking what protection is ultimately granted to third parties based on pending applications and whether they are a commercialisation risk.

Designed for your needs


Talk to our team today to find the package of searching services best suited for you.

Meet our experts

  • Wes Jones
    Partner, Auckland

  • +64 9 359 7747
  • +64 21 666 703
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  • Chris Way
    Partner, Auckland

  • +64 9 966 9761
  • +64 21 987 893
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  • Andy Locke
    Partner, Wellington

  • +64 4 494 9614
  • +64 21 0247 0604
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